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Influencers vs. Celebrities
- Influencers differ from celebrities by offering more direct, unmediated interactions with followers.
- This direct access transforms influence into a more personal and ongoing relationship.
Influencer vs Content Creator
- The shift from 'influencer' to 'content creator' attempts to reframe labor as productive rather than merely influential.
- 'Influencer' is feminized and objectifying, while 'content creator' suggests masculine-coded production and respectability.
Virtual Influencer Little Miquela
- Little Miquela is a virtual influencer with millions of followers, created by a company but not a real person or AI.
- She promotes products and social justice based on trendy causes chosen to match audience tastes.