Ninja Selling Podcast Auto-Flow VS. Personal Flow
Jun 18, 2019
They contrast generic automated marketing with more personal, memorable touches. Topics include handwritten notes, talkable coupon mailers with local partners, and making postcards and magazines unique. They discuss using DMs and personal social posts, crafting personal emails or videos, and making just-sold cards informative and brand-reflective.
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Co-Create Local Offers With Business Owners
- Do contact local business owners and co-create printed offers instead of sending generic coupons from a service.
- Garrett's client met business owners, designed a postcard driving people into their shops, and created local conversations on redemption.
Use Direct Messages To Show You Notice People
- Try using social media direct messages to deepen relationships instead of only commenting publicly.
- DMing shows you noticed someone's post and creates a more personal connection than a public comment.
Customize Templates To Avoid Being Generic
- Do customize autoflow creative to your brand instead of using identical stock products others send.
- Use freelancers or designers (fiverr example) to make unique postcards so recipients don't receive duplicates from multiple agents.