What If You Never Had to Post Again? Create an Instagram 9-Grid with KP from Jupiter Content Co

13 snips

Aug 8, 2025

KP of Jupiter Content Co, a social media strategist known for the Content Constellation nine-grid, breaks down Instagram strategy into a simple, strategic system. They explain what belongs in a nine-grid and how it functions like an Instagram landing page. Conversations also touch on price transparency, how KP structures their nine-grid service, and playful tangents that keep things lively.

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ANECDOTE

Public Debt Journal For Accountability

KP documented paying off five-figure credit card debt on Substack to reduce shame and increase accountability.
Writing publicly became the opposite action that kept them on track while they solved the problem.

ANECDOTE

Walkout Songs Reveal Identity

KP's walkout song choices showed cultural savvy: Rebecca Black (cool kid pick) and the Vengaboys (actual pick).
They framed Rebecca Black as a modern gay icon with a club-ready reinvention.

INSIGHT

Nine Grid As A Landing Page

A nine-grid can act like an Instagram landing page, giving visitors immediate context.
It reduces the need to constantly post while making core info discoverable without leaving the app.

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I invited KP from Jupiter Content Co on to talk about nine grids on Instagram, and somehow we also ended up discussing everything from credit card debt recovery to baseball mascots coming to your house for Valentine's Day. It was a squirrel-brained conversation through and through, and I loved every second!

KP is a social media strategist who believes you can do whatever the hell you want on social media, as long as you have a strategy behind it. And before you roll your eyes at the word "strategy," they actually break it down in a simple and brilliant way that doesn't make you want to throw your phone in a river.

They're also the mastermind behind something called a "content constellation," which is basically an Instagram nine grid that doesn't suck and actually helps people figure out what you do. Ok, bye, I need to go get one for the Point of the Story Instagram page, immediately!

TOPICS & TANGENTS

— Five-figure credit card debt and why shame-posting about it on Substack was the right move

— Rebecca Black's gay icon era

— Nine grids that work for Instagram

— Price transparency and why hiding your rates is helping no one

— The Content Constellation offer that sold out in 8 hours

POINT OF THE STORY

You can do whatever you want on social media as long as you have a strategy (including not posting and getting a nine grid!)

GIVEAWAY

Want a free order of bean water on me? Tag me @btlcopy and KP @jupitercontentco on your Instagram story while you’re listening, and one lucky winner will get TWO caffeine fixes on me!

AND — count how many times we drop the F-bomb in this episode. DM me the number, and you could win a prize!

Love you, mean it. 🖤

KP LINKS

— Follow KP on Instagram

— Check out their website

— Subscribe to their Substack

— Listen to them in the Twelfth House podcast

— Book a Content Constellation to design your Instagram 9-grid (Code: ON POINT)

— KP’s walkout songs: cool kid option + the real choice

BTL LINKS

— Use code "MILLIONAIRE" for $100 off my website copywriting course, Site Series Sprint.

— Join the Point of the Story community on Slack.

— Leave feedback or episode requests in our Suggestions Box.

— To stay up to date with all things Point of the Story, follow on Instagram and Substack.

— Follow me on Instagram, Threads, and Substack.

— Subscribe to my newsletters Tuesday Table of Contents for one marketing tip, once a week and Millionaire Moment for the insider tea on how I plan to make $1 mil in sales by my 31st birthday.

— Check out my website betweenthelinescopy.com.