Coaches Rising 280 - Lisa Doig: Leveraging Values For Conscious Change
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Mar 24, 2026 Lisa Doig, founder of Corporate Evolution and creator of the Illuminate facilitator training, integrates values and levels of consciousness into leadership and coaching. She discusses how values form from early beliefs, practices to surface and transform limiting beliefs, and ways to embody values through prototypes, intuition, and weekly alignment practices.
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Collapse To Calling Sparked Values Work
- Lisa Doig described her personal collapse at 40 that shifted her from a marketing consultant to transformational work after training with Gita Bellen.
- Her childhood feeling of being forgotten led to a core belief there is no one for me, which fueled independence and later her values-focused coaching path.
Values Reveal Perceived Missingness
- Values form from early life experiences when needs were met or unmet and encode beliefs like I am not good enough or I must achieve to belong.
- Identifying top values reveals perceived missingness and points to the next area for transformation rather than a mere goal to attain.
Use 0–10 Value Rating To Surface Beliefs
- Ask clients to rate how fully they live a top value 0–10 and imagine what being 10 would feel like to surface the belief blocking them.
- Use the belief to identify the early-life story (the iceberg) that sustains reactive patterns to transform.