00:00 - Giving away expertise on every call
00:07 - Thanks and disappear
00:18 - We built a paid diagnostic
00:32 - Team pushback
00:42 - First call sold second call sold third call sold
00:54 - 100% close rate
01:02 - Free advice trains people to take and leave
1:18 - The call is the sale
1:28 - You already have a product you just have not priced it
