Ube Urban: You’re only bringing 10% of your true self to work...

In this conversation, Ube Urban shares his extensive journey into the design world, discussing his academic background in industrial design and computer engineering and how these experiences shaped his career. He reflects on the challenges faced in agency life, including navigating client relationships and internal politics. Ube emphasizes the importance of authenticity in the workplace, particularly for individuals from diverse backgrounds, and how this impacts their professional identity. He also introduces his entrepreneurial venture, Ube's Ice Cream Shop, as a representation of his creative expression, personal values, and the learnings he took when running this business.

Links:

https://www.linkedin.com/in/ubeurban/

https://www.ubeurban.com/

Chapters:

00:00 Ube's Journey into Design

09:05 Navigating Agency Life and Client Relationships

22:25 Authenticity in the Workplace

43:43 Ube's Ice Cream Shop: A New Venture

48:25 The Essence of Authenticity in Art

51:43 Creating a Personalized Design Framework

55:08 The Journey of Customization and Client Interaction

57:39 Bridging Personalization in Digital Experiences

01:01:45 The Importance of Hyper-Empathy in Leadership

01:12:59 Navigating Tough Leadership Decisions

01:19:40 Learning from Pain: The Path to Authentic Leadership