Missions to Movements How Small Words Spark Big Movements with Adriana Carrig, Little Words Project
At my third annual Monthly Giving Summit, you’ll hear from someone who understands how repeat engagement, community and generosity actually get built into the DNA of a brand, raising over one million dollars along the way!
Adriana Carrig, Founder and Chief Brand Officer of Little Words Project, is joining me to break down how she bootstrapped growth and focused on trust, transparency, and showing up consistently, which resulted in 14 retail storefronts, partnerships with Target and Disney, and repeat purchases.
If you’re building or refining a monthly giving program, you’ll also love hearing how Adriana attracted 500 subscribers almost immediately into her Word of the Month subscription program.
Resources & Links
Connect with Adriana on LinkedIn and learn more about Little Words Project, Little Words Big Impact, and their Word of the Month subscription.
If you want to make your own Word of the Year bracelet, check out the 2026 Word of the Year Bead Kit.
Bloomerang is the proud presenter of Missions to Movements.
Bloomerang is the trusted, all-in-one giving platform that connects your data, streamlines your systems, and helps your mission go further. Learn more at bloomerang.com.
If you’re building a movement, join Bloomerang’s GiveCon in St. Louis May 15-17 to learn what’s working in donor retention, AI, major gifts, recurring revenue, and community-driven campaigns. Register now and use code M2M to save $200!
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