

Missions to Movements
Dana Snyder
Missions to Movements is the nonprofit marketing and fundraising podcast that helps you grow recurring donors, scale monthly giving programs, and build digital campaigns that convert. Hosted by Dana Snyder—speaker, strategist, and founder of Positive Equation—this show is packed with actionable nonprofit growth strategies, social media tips, and fundraising best practices. Each week, you’ll hear how organizations are increasing donor retention, building thought leadership, and using digital fundraising to drive real impact. If you want to learn how to attract monthly donors, master nonprofit marketing, and transform your mission into a movement, this podcast is for you.
Episodes
Mentioned books

Apr 1, 2026 • 27min
What a Fundraising Conference Should Deliver - And How to Plan for It with Andrew Edwards
If you've ever been the only fundraiser in the room running the gala and fielding board questions about why an auction underperformed, today's guest has been exactly where you are. Andrew Edwards spent years on the front lines of nonprofit fundraising, from coaching small shops, to scaling 60+ events nationally at the Epilepsy Foundation.In this episode, we’re getting into what helps small teams focus, larger teams scale, and fundraisers at every level work smarter, how to make the case for attending a conference (even with limited budgets), why investing in your team pays off, and how to approach networking and planning so you don’t waste the opportunity!Resources & LinksCheck out one of my favorite books, Unreasonable Hospitality by Will Guidara. Bloomerang is the proud presenter of Missions to Movements. Bloomerang is the trusted, all-in-one giving platform that connects your data, streamlines your systems, and helps your mission go further. Learn more at bloomerang.com.If you’re building a movement, join Bloomerang’s GiveCon in St. Louis May 15-17 to learn what’s working right now in donor retention, AI, major gifts, recurring revenue, and community-driven campaigns. Register now and use code M2M to save $200!The Monthly Giving Builder: Generate your comprehensive monthly giving plan and build your program step by step - with a guided companion working alongside you from start to finish. Let's Connect!Send a DM on Instagram or ...

6 snips
Mar 25, 2026 • 36min
The Visibility Strategy That Unlocked a $1M Gift: Personal Branding for Nonprofit Leaders with Bofta Yimam
Bofta Yimam, Emmy-winning journalist and founder of StoryLede who helps nonprofit leaders craft standout stories. She recounts a visibility journey that led to speaking gigs, doubled revenue, and unlocked a $1M gift. Short, practical takes on using LinkedIn, turning stories into trust-building content, and treating visibility as essential leadership work.

Mar 18, 2026 • 17min
The Accountability Gap: Why Knowing Isn't Enough (And What Actually Moves the Needle)
In this episode, Dana explores the gap between knowing about monthly giving and actually implementing it. She shares practical strategies from a recent mastermind call, emphasizing the importance of planning, community, and taking action to build sustainable revenue streams for nonprofits.Apply for the Mini Monthly Giving Mastermind - Doors close 3/25(4) spots left to join the Monthly Giving Retreat (May 6-8) - Learn MoreStart building with The Monthly Giving Builder (use code MGBLUCKY for 17% off - ends 3/31)Chapters00:00 The Importance of Monthly Giving02:08 Bridging the Gap: From Knowledge to Action06:46 Strategies for Successful Monthly Giving11:33 Building Community and Accountability14:21 Taking Action: Making Monthly Giving a PriorityBloomerang is the proud presenter of Missions to Movements. Bloomerang is the trusted, all-in-one giving platform that connects your data, streamlines your systems, and helps your mission go further. Learn more at bloomerang.com.If you’re building a movement, join Bloomerang’s GiveCon in St. Louis May 15-17 to learn what’s working right now in donor retention, AI, major gifts, recurring revenue, and community-driven campaigns. Register now and use code M2M to save $200!The Monthly Giving Builder: Generate your comprehensive monthly giving plan and build your program step by step - with a guided companion working alongside you from start to finish. Let's Connect!Send a DM on Instagram or ...

Mar 11, 2026 • 31min
The Future of Direct Mail for Nonprofits: Bring Joy Back to the Mailbox
In a world where nonprofits are competing with overcrowded inboxes, direct mail is experiencing a comeback. And if your direct mail looks the same as everyone else’s, there’s a good chance it’s heading straight for the recycling bin.Brandon Gaty and Cait Connolly work at LettrLabs and help brands create hyper-personalized donor experiences with robotics-powered handwritten mail. This makes it possible to personalize EVERY piece of mail at scale!So today, we are unpacking how to spark joy in someone’s mailbox, how segmentation and automation can dramatically improve ROI, where you might be overspending, and why focusing on donor retention and upgrades before acquisition can unlock faster resultsResources & Links Bloomerang is the proud presenter of Missions to Movements. Bloomerang is the trusted, all-in-one giving platform that connects your data, streamlines your systems, and helps your mission go further. Learn more at bloomerang.com.If you’re building a movement, join Bloomerang’s GiveCon in St. Louis May 15-17 to learn what’s working right now in donor retention, AI, major gifts, recurring revenue, and community-driven campaigns. Register now and use code M2M to save $200!The Monthly Giving Builder: Generate your comprehensive monthly giving plan and build your program step by step - with a guided companion working alongside you from start to finish. Let's Connect!Send a DM on Instagram or ...

Mar 4, 2026 • 28min
How to Launch a Monthly Giving Program That Attracts First-Time Donors (Case Study: $10 for 10 Campaign) with Raegan Mach, Urban Bridge
Imagine if you ask someone to become a monthly donor for just $10, and they give more than triple that?It's no secret that talking about monthly giving strategies and case studies is my jam, so I brought on Raegan Mach to break down Urban Bridge’s “10 for 10” campaign.Their goal? 25 new donors at $10/month to celebrate their 10-year anniversary. In just 2.5 months, they surpassed it!You’ll hear how they drove 15 new donors in the first 48 hours with a CEO-led launch video, strategic campaign champions, and consistent messaging across email and social, and why LinkedIn turned out to be a surprisingly powerful conversion channel.If you’ve been thinking about launching or prioritizing monthly giving, this is a practical, replicable case study you won’t want to miss.Resources & LinksConnect with Raegan on LinkedIn and Instagram and learn more about Urban Bridge on their website. Follow Urban Bridge at @urbanbridgenow on Instagram.Raegan uses FundraiseUp to improve their donor experience. Bloomerang is the proud presenter of Missions to Movements. Bloomerang is the trusted, all-in-one giving platform that connects your data, streamlines your systems, and helps your mission go further. Learn more at bloomerang.com.If you’re building a movement, join Bloomerang’s GiveCon in St. Louis May 15-17 to learn what’s working right now in donor retention, AI, major gifts, recurring revenue, and community-driven campaigns. Register now and use code M2M to save $200!The Monthly Giving Builder: Generate your comprehensive monthly giving plan and build your program step by step - with a guided companion working alongside you from start to finish. Let's Connect!Send a DM on Instagram or ...

Feb 25, 2026 • 10min
Inside the Monthly Giving Summit: Strategies, the Builder, and a Retreat for Recurring Revenue
It’s officially Monthly Giving Summit Day!!! This short episode is your invitation to join us and start building.In this episode, Dana shares what’s happening at the Monthly Giving Summit and why this isn’t just another virtual event - it’s a room full of builders focused on sustainability, recurring revenue, and cultivating believers (not just donors).You’ll get a preview of what attendees are learning, including:How The Trevor Project acquired new monthly donors at scale in just two weeksHow Interfaith Sanctuary turned monthly donors into advocates who influenced local legislationHow Letters from a Pre-Scientist built an automated micro-giving system with 500+ volunteer-supportersHow Dion’s Chicago Dream leveraged thought leadership to amplify mission visibility (yes, all the way to national TV)From SMS to innovative direct mail to growth and retention planning, this summit is focused on execution — not theory.But that’s not all.Dana also announces the official launch of The Monthly Giving Builder — an interactive tool built from her five-step framework designed to help small and mid-sized nonprofits forecast revenue, craft messaging, build growth and retention plans, and launch sustainable monthly giving programs without a five-figure mastermind investment.And finally, she shares details about the second annual Monthly Giving Retreat at Serenbe, GA, a transformational in-person experience May 6-8 for women leaders ready to step away from the noise and design recurring revenue with clarity and intention.If you’re tired of living campaign to campaign and ready to build something that lasts, this episode is your invitation.Bloomerang is the proud presenter of Missions to Movements. Bloomerang is the trusted, all-in-one giving platform that connects your data, streamlines your systems, and helps your mission go further. Learn more at bloomerang.com.If you’re building a movement, join Bloomerang’s GiveCon in St. Louis May 15-17 to learn what’s working right now in donor retention, AI, major gifts, recurring revenue, and community-driven campaigns. Register now and use code M2M to save $200!The Monthly Giving Builder: Generate your comprehensive monthly giving plan and build your program step by step - with a guided companion working alongside you from start to finish. Let's Connect!Send a DM on Instagram or ...

Feb 18, 2026 • 30min
Clarity Is the Strategy: Turning Experience into Influence with Brandy Walker
If your board can’t clearly articulate what you do in one sentence, your donors won’t either.Brandy Walker is joining me to unpack why nonprofit leaders must get ruthlessly clear on the ONE thing their organization does exceptionally well. Not the 20 programs, not the calendar of activities, but the core impact.Brandy shares why embracing the “messy middle” builds trust, how to use lived experience as influence, and the one question that can completely reshape your growth trajectory: What do you want to be known for?P.S. We are in the final countdown to the FREE Monthly Giving Summit. Join me on February 25th-26th to master monthly giving.Resources & LinksConnect with Brandy on LinkedIn, learn more about Brand Worthy Solutions, and tune in to her podcast, Brandy Was Here. Bloomerang is the proud presenter of Missions to Movements. Bloomerang is the trusted, all-in-one giving platform that connects your data, streamlines your systems, and helps your mission go further. Learn more at bloomerang.com.If you’re building a movement, join Bloomerang’s GiveCon in St. Louis May 15-17 to learn what’s working right now in donor retention, AI, major gifts, recurring revenue, and community-driven campaigns. Register now and use code M2M to save $200!The Monthly Giving Builder: Generate your comprehensive monthly giving plan and build your program step by step - with a guided companion working alongside you from start to finish. Let's Connect!Send a DM on Instagram or ...

Feb 16, 2026 • 9min
Monthly Giving Prediction #6: Monthly Donor Communities Move IRL
We close our 2026 monthly giving predictions with a bold call: move donor communities into real life to deepen belonging, retention, and advocacy. Sincere gatherings beat big productions when donors feel trusted, included, and invited to co-create.Bloomerang is the proud presenter of Missions to Movements. Bloomerang is the trusted, all-in-one giving platform that connects your data, streamlines your systems, and helps your mission go further. Learn more at bloomerang.com.If you’re building a movement, join Bloomerang’s GiveCon in St. Louis May 15-17 to learn what’s working right now in donor retention, AI, major gifts, recurring revenue, and community-driven campaigns. Register now and use code M2M to save $200!The Monthly Giving Builder: Generate your comprehensive monthly giving plan and build your program step by step - with a guided companion working alongside you from start to finish. Let's Connect!Send a DM on Instagram or ...

Feb 11, 2026 • 34min
How to Get Your Board "On Board" with Monthly Giving
If you’ve ever sat at a board meeting thinking “we can't keep doing fundraising like this!” then it might be time to start championing monthly giving – which is one of the most practical shifts a nonprofit can make.Board strategist Christal M. Cherry and I are getting specific about what staff should bring to the boardroom, how to pilot change without triggering resistance, and how dashboards and donor milestones help boards actually see the impact of recurring giving. That level of predictability can fundamentally shift how your nonprofit plans, invests, and leads with confidence.P.S. We are in the final countdown to the FREE Monthly Giving Summit. Join me on February 25th-26th to master monthly giving.Resources & LinksConnect with Christal on LinkedIn, tune in to The Board Shake-Up podcast, and learn more about The Board Pro. Bloomerang is the proud presenter of Missions to Movements. Bloomerang is the trusted, all-in-one giving platform that connects your data, streamlines your systems, and helps your mission go further. Learn more at bloomerang.com.If you’re building a movement, join Bloomerang’s GiveCon in St. Louis May 15-17 to learn what’s working right now in donor retention, AI, major gifts, recurring revenue, and community-driven campaigns. Register now and use code M2M to save $200!The Monthly Giving Builder: Generate your comprehensive monthly giving plan and build your program step by step - with a guided companion working alongside you from start to finish. Let's Connect!Send a DM on Instagram or ...

Feb 9, 2026 • 7min
Monthly Giving Prediction #5: Retention Is Built Before the Gift
The neat donor funnel sounds good in slides, but it doesn’t match how people actually decide to give. We dig into the real path supporters take today—bouncing from reels to Google to LinkedIn to your site—and why the strongest retention work happens long before the first dollar shows up. Instead of chasing one perfect subject line or a last-minute match, we focus on what actually converts: consistency, clarity, and leadership that lowers the emotional risk of giving.You’ll hear how to spot and support the messy, multi-touch donor journey without getting lost in attribution rabbit holes. We unpack the limits of tracking tools and UTMs, then pivot to what you can control every day: narrative consistency across your website, social bios, and emails; visible leaders who show context and follow-through; and storytelling that explains the why, not just the need. The goal is simple but powerful—help donors predict you. Predictability builds safety, and safety powers renewal.Bloomerang is the proud presenter of Missions to Movements. Bloomerang is the trusted, all-in-one giving platform that connects your data, streamlines your systems, and helps your mission go further. Learn more at bloomerang.com.If you’re building a movement, join Bloomerang’s GiveCon in St. Louis May 15-17 to learn what’s working right now in donor retention, AI, major gifts, recurring revenue, and community-driven campaigns. Register now and use code M2M to save $200!The Monthly Giving Builder: Generate your comprehensive monthly giving plan and build your program step by step - with a guided companion working alongside you from start to finish. Let's Connect!Send a DM on Instagram or ...


