Growth Mindset Psychology: The Science of Self-Improvement 202: Systems Thinking Applied To Mindsets - Tessa Clarke, CEO of OLIO
Feb 1, 2022
Tessa Clarke, CEO of OLIO, is a dynamic startup founder passionate about reducing food waste and fostering community connections. She shares her transformative journey from a corporate career to creating a platform that combats waste by enabling neighbors to share surplus food. Tessa highlights the barriers female entrepreneurs face in fundraising and underscores the power of a promotion mindset for success. Her experiences growing up on a farm taught her resilience and emphasized the importance of meaningful connections in driving positive societal change.
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Olio's Core Focus
- Olio connects neighbors so they can give away spare food and household items instead of throwing them away.
- The real magic lies in community connection on doorsteps, not just the app.
Monetize After Scale
- Focus on building great products and users before monetizing, especially in early stage.
- Test multiple revenue models; Olio found success charging local businesses to redistribute unsold food via trained volunteers.
Funding Tips for Female Founders
- Female founders face tough funding gaps; adopt clear-eyed awareness and coping strategies.
- Start pitches with credibility markers like logos and senior job titles to be taken seriously.
