The Knowledge Project Les Snead: Building a Super Bowl Champion
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Aug 23, 2022 
Les Snead, the General Manager of the Los Angeles Rams, shares insights from his journey to building a Super Bowl-winning team. He discusses the importance of character evaluation in player selection and the complexities of trading star athletes. Snead emphasizes the value of resilience and leadership learned from coaches and personal experiences. He also delves into the strategic dynamics of team building, including hiring coaches and understanding player contracts. Ultimately, he highlights how continuous learning and teamwork lead to success.
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Evaluating Players
- Les Snead emphasizes the blend of physical talent, intangibles (football character, personal character, football acumen), and useful skills in evaluating NFL players.
- They utilize a variety of tests, including some from the military, to measure cognitive skills like pattern recognition.
Key Intangibles
- Key intangibles for NFL success include passion for the game, cognitive processing ability, love of winning, conscientiousness, and ability to perform under pressure.
- These traits contribute to a player's overall effectiveness and team contribution.
Handling Transgressions
- Assess past transgressions of players case-by-case.
- Consider talent, the nature of the incident, and the player's willingness to grow and seek professional help.
