The Ecomcrew Ecommerce Podcast

E615: How Selling on Temu Differs Compared to Amazon

Sep 16, 2025
Join Meenu Seda, CEO of IMGadgets, as she reveals her journey selling on Temu in Canada. Meenu shares insights on the unique commission structure and delivery methods that differentiate Temu from Amazon. She discusses effective marketing strategies and the importance of high-converting listings, alongside how reviews and customer service operate on the platform. Learn about the competitive landscape and the advantages local sellers have over international counterparts, as well as the impact of Temu on sales growth.
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INSIGHT

Analytics Are Sales-Focused

  • Temu currently provides sales and traffic analytics but lacks deep keyword tools like Amazon's.
  • Sellers can see conversion and ROI metrics but keyword search volume data is limited.
INSIGHT

No Ads Yet; Organic Promo Is Strong

  • Temu currently has no paid ad platform; the marketplace team heavily promotes sellers directly.
  • That makes organic promotional placements cost-effective for early adopters.
INSIGHT

Temu Fees Are Lower Than Amazon

  • Temu's referral/commission fees are lower than Amazon and may even be zero for some models.
  • Public estimates place Temu fees well below Amazon's typical rates, often under 10%.
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