Business Casual Tying Up Loose Ends
Feb 2, 2026
Creator talks through why January feels overwhelming and lists the loose ends he wants to clear. He outlines webinar partnership logistics and the work needed for a landing page. He plans course migration and shutdown steps to stop recurring charges. He tackles a new video editing style, daily social stories for product promotion, and systems for responding to comments across platforms.
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Holiday Backlog Creates January Overwhelm
- Matt lists multiple personal admin tasks that piled up after holidays and made him feel overwhelmed in January.
- He frames them as one-time
Use Webinars As Lead Magnets
- Run monthly webinars as lead magnets instead of static free PDFs to collect live leads.
- Outsource webinar operations and keep yourself as host to reduce workload.
Dragging Out An Unused Course Costing Money
- Matt delayed shutting down an old Brew Cabin course for over a year while paying hosting fees.
- He outlines a three-step shutdown: move videos to Drive, email buyers, then cancel hosting.