Andrea Waltz is the Co-Author of the popular and timeless book, Go For No. Yes is the Destination, No is How You Get There. She has named the Top 25 Sales Experts You Should Follow by Hubspot and Top 25 Sales Influencers by Salesforce.com.
Go For No is a must read book for anyone in sales, especially Service Technicians. It has been a top ranked for years by many different organizations and experts including Pipedrive, Zendesk and Ray Higdon.
In today's interview we discuss:
- What is the principal behind Go for No?
- How to stop being an order taker.
- Why the best service technicians are lions (not sharks or retrievers).
- Why not offering additional options or solutions is doing your clients a disservice.
- If your client says YES to everything, you didn't serve them.
Turnaround Boardroom