Let's Take This Offline New truths about how we work with Kate Bravery
45 snips
Nov 4, 2025 
Kate Bravery, Mercer’s Global Advisory Solutions and Insights Leader and author of Work Different, explores the future of work and skills strategies. She discusses the shift from traditional employment to contributor mindsets. She talks about AI-driven work redesign, personalizing employee value propositions, and practical steps HR can take to adapt.
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Workers Perceive Work As Unfair And Insecure
- Workers feel the deal is unfair, fear pay inequities, and worry about future job security.
- Kate cites data: 40% think work is broken and half of younger workers don't want today's jobs.
Use AI To Personalize Employee Value Propositions
- Use AI to personalize the employee value proposition by segmenting personas and tailoring benefits and communications.
- Kate suggests conjoint and sentiment analysis plus targeted messaging to optimize reward spend and uptake.
AI As A Decision Aid For Fair Rewards
- AI can help managers make fairer, data-informed reward and talent decisions.
- Kate notes AI advises on trade-offs like pay versus benefits and parity impacts that are hard for humans to juggle mentally.
