Creator Science #5: Matt Giovanisci – A self-proclaimed "pool nerd" talks about web design, affiliate marketing, getting comfortable with money, and producing a rap album.
Apr 21, 2020
Matt Giovanisci, a self-proclaimed 'pool nerd' and creator of Swim University and MoneyLab, dives into fascinating topics like web design and affiliate marketing. He shares his journey from navigating setbacks to earning over $400K in a year. Matt reveals his creative side, discussing the production of a rap album and how personal interests can lead to career success. He emphasizes the importance of understanding personal finance as a creator and reflects on finding authenticity and humor while building a thriving business.
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Early Career and Swim University Conflict
- Despite lacking a college degree, Matt's web design skills landed him corporate marketing roles.
- He was fired from one for running Swim University on the side, but another boss supported it.
Martha Stewart Boost
- Matt's Swim University gained recognition after he appeared on Martha Stewart Radio.
- This led to a job offer and his decision to use his real name on the site.
Unemployment as Investment
- After being laid off, Matt treated his unemployment check as a business loan for Swim University.
- He downsized his life to focus on the website and side design work.
