Handling objections on the phone can make or break a deal. In this episode, sales expert Jen Way walks through the four objections real estate investors hear most often—like “I need to talk to my spouse,” “I need to think about it,” and price pushback—and explains how to get ahead of them before they ever come up. Jen shares how top salespeople stay proactive on calls, ask better questions, and guide conversations so sellers gain clarity on their real reason for selling, making it much easier to reach an agreement.

KEY TALKING POINTS:

0:00 - Intro

0:24 - Objection 1

6:32 - Objection 2

8:49 - Objection 3

11:50 - Objection 4

13:15 - The Why & The RRR Tactic

17:06 - Jen’s Thoughts On Using Scripts

18:48 - How She Got Into Sales Training

21:15 - The Perfect Candidate For Her Training

22:43 - The Benefit Of Pulling Back

25:03 - Extra Tips From Jen

28:18 - AI Agents

30:38 - Closing Thoughts

31:19 - Outro

LINKS:

Instagram: Jen Way

https://www.instagram.com/salesthejenway/

Facebook: Sales The Jen Way

https://www.facebook.com/groups/salesthejenway/

Instagram: David Lecko

https://www.instagram.com/dlecko

Website: DealMachine

https://www.dealmachine.com/pod

Instagram: Ryan Haywood

https://www.instagram.com/heritage_home_investments

Website: Heritage Home Investments

https://www.heritagehomeinvestments.com/

509: 4 Objections That Kill Real Estate Deals (It's Not Price)