The Rundown: The Ultimate Podcast for Sports Event Presentation Jonny Greco, Seattle Kraken
8 snips
Oct 14, 2020 Jonny Greco, Senior VP of Live Entertainment and Game Operations who built presentation for the Vegas Golden Knights and now leads Seattle’s gameday vision. He talks building a new-franchise show, hiring the right creatives, honoring local culture, running energetic ideation sessions, blending story with tech, and rehearsing for flawless execution.
AI Snips
Chapters
Transcript
Episode notes
Make Ideation Rooms Diverse And Safe
- Invite diverse voices into ideation sessions and make the room safe for wild ideas.
- Jonny recommends ticket sales, PR, ops and outsiders in the room, banning 'no' responses and using sticky notes and music to set mood.
Yes And Turns My Idea Into Our Idea
- The improv 'Yes And' rule expands ideas and ownership, turning my ideas into our ideas.
- Jonny learned it at WWE and uses it to build energy and collective buy-in in brainstorms.
Pitch In The Decision Maker's Language
- Tailor pitches to the decision maker's style and vocabulary to get approval faster.
- Jonny says know whether leadership wants high-level visuals or granular theatrics and present accordingly.