Enter the Boardroom 119. Jurga Zilinskiene MBE: Building scale-up boards
Apr 23, 2025
Jurga Zilinskiene, a leading AI thinker and founder of multiple successful businesses, discusses the transformative power of boards in her entrepreneurial journey. She shares insights on how her board has added value and shaped strategy, especially in navigating the challenges of AI integration. Jurga emphasizes the need for diverse perspectives in boardrooms and outlines effective recruitment processes for non-executive directors. Additionally, she explores the importance of strategic geographic focus and how adaptive boards can drive growth.
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Mentor's Lesson on Leadership
- A mentor once challenged Jurga's frustration with people not doing as told by urging her to grow as a leader.
- This shifted her perspective on managing people and helped her engage her team better.
Board-Driven Harvard Learning
- Jurga's first formal board and chairman encouraged her to attend Harvard for transformational growth.
- The experience boosted her confidence and enabled her to explore ideas academically without immediate business pressure.
Board Transformed Market Strategy
- Transitioning from consultancy to tech, Jurga brought in a board member with experience in market positioning and competition.
- The board member challenged their go-to-market strategy and helped identify unique value and customer focus.
