Strategy Meets Finance Why Finance Matters More Than You Think | Ep 211
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Financial Intelligence Toolkit
Most people think finance is someone else’s job. The CFO. The CPA. The controller. Steve doesn’t see it that way.
In this episode, he explains why every single person in a business affects the financial outcome, whether they realize it or not. He shares a story from early in his career that completely changed how he views money, responsibility, and leadership.
This isn’t about learning accounting or staring at spreadsheets. It’s about understanding what the numbers are actually telling you, and why avoiding them creates bigger problems over time. If you’ve ever said “I’m just not a numbers person,” this episode is for you.
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