Zach Abramowitz is Legally Disrupted E39 - AI vs Legacy SaaS in Legal: Min-Kyu Jung, CEO Ivo
Feb 19, 2026
Min-Kyu Jung, founder and CEO of Ivo and former corporate lawyer turned self-taught coder, recounts pivoting his startup to LLM-first contract intelligence. He discusses scrapping the old product, building redlining prototypes, why CLM vendors face an innovator’s dilemma, and how in-house legal teams rethink ROI and speed over pure accuracy in AI workflows.
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From Lawyer To Founder
- Min-Kyu left a stable law career in New Zealand to build a contracts startup after teaching himself to code.
- He felt compelled by clear low‑hanging efficiency gains in contract work and the fun of building a solution.
First LLM Redlining Prototype
- Min-Kyu built an early Word add‑in prototype for LLM redlining in late 2022 after ChatGPT's release.
- That crude demo and lawyer feedback validated pivoting the company toward LLM‑powered redlining.
Prioritize Speed Over Perfect Accuracy
- Optimize product UX for speed over perfect accuracy when models are frequently wrong.
- Fast, easily dismissible suggestions drive usability even if recommendations are imperfect.