TED Talks Daily Sunday Pick: How Adam Grant uses data and intuition to make life decisions | from WorkLife with Molly Graham
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May 10, 2026 
Adam Grant, organizational psychologist and bestselling author known for research on work and motivation, explains how he balances data and intuition in big life choices. He shares the four questions he asks before committing, his “deliberate then dive” approach, how he tests provisional selves, and why meaningful impact often escapes simple metrics.
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Four Questions To Vet Major Projects
- Use four questions to vet big projects before committing.
- Ask: Is it interesting to me, does it matter to others, do I have a unique contribution, and is it timely and timeless.
Students Pushed Adam To Write His First Book
- Adam's students forced him to write his first solo book by refusing to let him co-author with Barry Schwartz.
- That push turned into Give and Take and shaped his early book career.
Jennifer Garner Sparked The Idea For Vibe
- A surprise backstage turn sparked Adam's new book Vibe after Jennifer Garner filled in for a canceled event.
- Garner read the book in the car, the onstage chemistry revealed a topic worth seven months of research.
