Master Your Nonprofit's Message

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In this episode, we learn from messaging master Mollie Waller the importance of having a solid crisis communication plan. She also reminds us how important it is to have a strategy to master your message for every other week of the year. Mollie gives practical wisdom, starting with building a crisis communications committee and how to focus on three core messages. What three things do you want readers/listeners to take away from what they're hearing?

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