Creator Science #298: 9 Things I'm Doing Differently in My Business
57 snips
Mar 26, 2026 Reflection on the creator economy's shifting energy and a return to the 1,000 True Fans model. A call to prioritize teaching, trust, and higher-quality content over attention-mining. Plans to experiment more, redesign onboarding, build internal AI tools, and create in-person experiences. A commitment to fewer long-term partnerships and taking November–December fully off.
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Be More Outspoken To Build Trust
- Be more outspoken and call out behavior or trends when necessary to build trust and advocate for creators.
- Jay intends to publicly critique companies and platform choices and emulate candid responses like Rich Roll's handling of controversies.
Run Theme Months Of Focused Experiments
- Increase the frequency of business experiments and declare theme months to drive focused testing and shared learning.
- Jay declared April a 'month of revenue experiments' and will update and run a live Newsletter Masterclass as the test.
Simplify Onboarding For Faster Wins
- Redesign new subscriber and member onboarding to be shorter, trust-focused, and action-oriented.
- Jay will replace link-heavy emails with simple next-step guidance and member tips from the Lab's most engaged members.
