The StoryBrand Podcast

#8: Canlis—Secrets of Insanely Good Customer Service

Jul 11, 2016
Guest
Mark and Brian Canlis
Mark and Brian Canlis, owners of the world-famous Canlis restaurant in Seattle, WA, share their secrets of insanely good customer service. They discuss personalized experiences, remembering customers' cars, building a fun and inclusive culture, the importance of empathy in leadership, effective communication using the Story Brand framework, the power of repositioning in marketing, and choosing successful imagery on websites.
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Episode notes
1
Introduction
00:00 • 3min
2
Exceptional Customer Service at Canlis
03:01 • 11min
3
Building a Fun and Inclusive Culture
13:47 • 12min
4
Improving Marketing and the Importance of Empathy in Leadership
26:00 • 2min
5
Effective Communication and the Story Brand Framework
28:21 • 2min
6
The Power of Repositioning and Its Impact on Conversion Rate
30:01 • 2min
7
The Impact of Imagery and Choosing Images from the Success Bucket
32:00 • 3min