The Risk Takers Podcast How to Best Monetize Great Projections in 2026 (ETR Debate) | Ep 140
14 snips
Jan 28, 2026 A heated debate over selling versus betting sharp projection data and how to protect intellectual property. Strategies for monetizing projections: B2B feeds, profit sharing, and prediction‑market trading. Industry moves: exchanges, regulatory shifts, and sportsbook tech splits. Practical tips on deploying models live, AI uses in betting ops, and building partnerships and teams.
AI Snips
Chapters
Transcript
Episode notes
Public Projections Leak Your Moat
- Releasing full projections publicly hands away intellectual property and enables others to replicate and front-run you.
- John Shilling and SportsProjections agree public drops let anyone rebuild your model and eventually erode your edge.
Bifurcate Consumer And B2B Products
- Split products into consumer-facing and B2B offerings to capture different willingness-to-pay.
- Charge serious sharps appropriately or sell/licence IP to market-makers rather than giving it away to mass consumers.
Sell IP To Market Makers Or Odds Providers
- Monetize sharp projections via B2B partnerships, licensing, or selling feeds to odds providers and market-makers.
- Consider profit-share deals or selling stable feeds to companies that can scale execution and liquidity.