Social Media Marketing Podcast

Twitter Marketing: How to Succeed on Twitter

Nov 7, 2014
Guest
Mark Schaefer
Mark Schaefer, author of The Tao of Twitter, shares his insights on effective Twitter marketing strategies, including increasing engagement and reach. He also discusses the transformative impact of Twitter on businesses, the benefits of attending Social Media Marketing World 2015 conference, and his follower strategy on Twitter.
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Chapters
Transcript
Episode notes
1
Introduction
00:00 • 2min
2
Exploring Buffer: A Content Curation App
02:13 • 2min
3
Discovering and Scheduling Content for Twitter
04:03 • 2min
4
The Transformational Impact of Twitter on Business
05:43 • 21min
5
Benefits and Experiences of Attending Social Media Marketing World 2015 Conference
26:21 • 2min
6
Twitter Follower Strategy and Using Lists
27:56 • 11min
7
Wrap-up and Closing
38:36 • 2min