Millionaire University

How to Start a Dog Training Business | Ryan Wimpey (MU Classic)

Jan 11, 2026
Ryan Wimpey, Founder and CEO of Tip Top K9, discusses how rescuing a misbehaving dog inspired him to create a nationwide dog training franchise with 24 locations. He shares the secrets behind transitioning from a hands-on trainer to a CEO, emphasizing the importance of building scalable systems and effective back-office support. Ryan highlights the need for sales training, using AI for roleplay, and the value of iterative offer testing based on feedback. His journey showcases how passion can indeed lead to a profitable business.
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ADVICE

Flex Your Hustle Muscle

  • Get visible and practice ‘hustle muscle’: do free or cheap demos in public to acquire early clients.
  • Use local events, vet/groomer meet-and-greets, and visible demonstrations for lead gen before buying ads.
ADVICE

Systemize And Iterate Checklists

  • Document every process and iterate by handing checklists to others until they work without you.
  • Use video or transcription tools to capture SOPs and refine them as staff reveal gaps.
INSIGHT

AI Roleplay Scales Sales Training

  • Custom AI roleplay accelerates sales training by simulating hard objections at scale.
  • Ryan's custom ChatGPT coach lets trainees practice advanced objections repeatedly and improves closing speed.
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