How a Marketer Became CEO of The Economist | Luke Bradley-Jones on AI, Media & Leadership

Only 4% of C-suite marketers ever become CEO.
So how did Luke Bradley Jones make it?
In this episode, we sit down with Luke Bradley Jones, CEO and President of The Economist Group, to unpack the real journey from marketing to CEO and what most leaders get wrong.
From launching NOW TV at Sky, to leadership roles at BBC and Disney, to becoming custodian of a 180+ year old global brand, this is a masterclass in modern leadership.