Presales Podcast by Presales Collective The Future of AI in Presales: Beyond Demo Automation with Nalin Senthamil
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Feb 16, 2026 Nalin Senthamil, Founder and CEO of Storylane and former Amazon AI engineer, tackles AI beyond demo automation. He explores hidden demo costs, AI as infrastructure with a knowledge layer, and how AI tools like RepEx reshape buyer engagement. Short, sharp takes on automating repeatable work, surfacing the right assets, and preparing presales for strategic AI-driven roles.
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Founder Story That Built Demo Automation
- Nalin built Storylane after running large demo teams and founding PLG companies, combining those experiences into demo automation.
- He scaled Storylane to serve 5,000 customers across marketing and pre-sales use cases.
The Hidden Cost Per Demo
- Demo automation reduces the hidden 'cost per demo' by cutting prep and infrastructure overhead.
- Automating demo data and environments shrinks time-to-live from hours to minutes.
Six-Figure Demo VM Example
- Nalin recalled a Nutanix customer where building a single VM instance for a demo cost six figures.
- That example underscored why enterprises need automated, lightweight demo setups.