
Limited Supply S15 E5: The Truth Behind SEO in the Age of AI (with Dylan Ander, Founder + CEO of Heatmap.com)
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Feb 4, 2026 Dylan Ander, Founder and CEO of Heatmap.com and SEO/CRO specialist, explains why SEO still matters as AI reshapes search. He covers GEO/AEO tactics, programmatic and parasite SEO, how Google and LLMs differentiate people and brands, and strategies to own SERP real estate across platforms.
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Repurpose Blog Posts Everywhere
- Post the same blog copy across platforms like LinkedIn, Medium, and Blogger to increase surface area.
- Interlink those posts back to your site to amplify signals and reach.
Mentions Matter More Than Links
- Off-site signals and 'semantic mentions' are now crucial for ranking.
- Dylan explains that mentions without links still register and feed AI/LLM understanding.
Use Programmatic Templates Smartly
- Use programmatic SEO templates to create many niche-targeted pages from one template.
- Target long-tail variations like 'joint relief for runners' and monitor results cautiously.
