
The Game Changing Attorney Podcast with Michael Mogill 266. Dr. Ayelet Fishbach — Get It Done: Surprising Lessons From the Science of Motivation [Encore Edition]
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May 23, 2024 Dr. Ayelet Fishbach, a behavioral scientist and professor at the University of Chicago Booth School of Business, shares insights from her book, *Get It Done*. She discusses how to set goals that feel aspirational rather than burdensome. Fishbach explains the difference between 'Do' and 'Do Not' goals, emphasizing that avoidance often backfires. She also highlights the importance of intrinsic motivation, how progress can boost motivation, and the role of the environment in maintaining self-control. Her research encourages learning from setbacks for sustained effort.
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Rats And Perverse Incentives
- Fishbach tells the story of Hanoi's rat bounty to show incentive pitfalls.
- Paying per dead rat led residents to breed rats and claim rewards, perverse incentive example.
Intrinsic Motivation Predicts Persistence
- Intrinsic motivation predicts persistence across domains like exercise, study, and diet.
- The more an activity feels right while doing it, the more likely people will stick with it long-term.
Feeling Uncomfortable Boosted Improv Participation
- Fishbach describes an improv study where inviting beginners to 'feel uncomfortable' increased engagement.
- Beginners who accepted discomfort were more willing to continue and return to class.





