Ep. 22 How to Use Video to Market Yourself - Colin Day [Advisor]

Oct 11, 2023

Newly minted financial influencer, Colin Day, shares his rapid rise to over one million video views on Instagram, discussing strategies for going viral and managing unexpected fame. They explore the impact of misleading financial advice on social media and the value of using video marketing to increase prospect meetings. The chapter also highlights the process of creating engaging video content for financial planning and the importance of authenticity in connecting with audiences.

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Episode notes

Intro

00:00 • 2min

Utilizing Video Marketing for Financial Education

01:56 • 3min

Discussion on the Spread of Misleading Financial Advice on Social Media

05:21 • 2min

Building Engagement on Instagram with Videos

07:20 • 8min

Increasing Prospect Meeting Appointments and the Value of Video Marketing

15:21 • 3min

Creating Engaging Video Content for Financial Planning

18:40 • 10min