Ep. 22 How to Use Video to Market Yourself - Colin Day [Advisor]
Smarter Planner Podcast
00:00
Building Engagement on Instagram with Videos
The chapter discusses the journey of using Instagram as a marketing platform, focusing on the growth of followers through posting videos, incorporating personal aspects, seeking input from followers, and learning new engagement tactics like adding captions to videos. It explores the impact of videos on Instagram compared to other platforms like TikTok and shares the speaker's experience of rapid follower growth and video views, highlighting moments of unexpected traction and insights into the Instagram algorithm.
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Transcript
