Blamo! The T-Shirt is the Tie with Bijan Shahvali of Intramural
Jan 19, 2026
Bijan Shahvali, founder of Intramural and vintage curator, dives into the world of vintage fashion. He discusses his transition from a tea sales career to launching a popular vintage brand. Bijan highlights his collaboration with Drake's, showcasing how vintage tees can elevate tailored looks. The conversation also explores the nostalgia tied to personal style, the significance of storytelling in vintage pieces, and why T-shirts have become the modern tie. Bijan even shares practical care tips for restoring vintage whites, making it a must-listen for fashion enthusiasts!
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Episode notes
Launch Fast, Use Your Own Inventory
- Start selling items from your own collection instead of buying inventory up front.
- Pick a name and iterate; don't let branding paralysis stop you from launching.
Drake's Collaboration Moment
- Intramural gained wider attention after pop-ups and a collaboration with Drake's curated by Brandon Mauler.
- Bijan brought vintage tees into Drake's to complement tailored clothing and reach new customers.
Curate Items That Tell Stories
- Intramural curates items that mash up multiple interests, making each piece narratively rich.
- Bijan aims for products that spark stories like objects found on a dinner host's mantle.
