We Are Selling with Lee Woodward The Power of Production Line Selling with Brendan Stead
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Lee Woodward and Brendan Stead explore a simple, visual system for managing listings and improving vendor communication through discipline and structure.
• use a physical whiteboard with magnets to track listings from appraisal to settlement
• organize stock into clear stages: chase, signed, live, under offer, and settled
• start each day by reviewing what’s live and prioritising actions to move stock
• use visual progression to stay disciplined, focused, and motivated
• categorize live listings by urgency to guide conversations and strategy
• ensure every settled client is entered into the database for future follow-up and advocacy
• combine digital tools with physical systems to support both performance and psychology
A practical framework for production-line selling that improves vendor management, team clarity, and listing progression through simple, repeatable systems.
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