Episode 133: John Ruhlin – Giftology: Radical Generosity Is Your Secret Weapon
John Ruhlin is the founder of The Ruhlin Group, a gift logistics company that helps clients like the Chicago Cubs, Wells Fargo, Caesar s Entertainment, Miami Dolphins, Morgan Stanley, and The John Maxwell Company execute year-round gifting strategies.
John's unique approach to relationships led him to become the #1 salesman for a $250 Million direct sales company by the time he was 23 (out of 1.5 Million reps). He now speaks widely about strategic gifting and relationship building and helps CEOs and sales teams drive referrals and open doors to elusive decision makers.
He is the author of "Giftology." Ruhlin breaks down how anyone from mail clerk to managing director can master the magic of Giftology; with these and more: Mastering reciprocity, the hidden bottom line booster Laser-targeting whom to give a gift and when to use thrift Uncovering your client s inner circle and becoming part of it Give wholeheartedly to Giftology and reap the rewards of an expanding business and fruitful relationships, professional and personal alike.
Episode 133: John Ruhlin – Giftology: Radical Generosity Is Your Secret Weapon
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The Learning Leader Show
"I Help Leaders Not Suck At Saying Thank You." – John Ruhlin
In This Episode, You Will Learn:
- The best gift John ever received – Specific gifts for him, his wife, and his kids based on each of their preferences
- A thoughtful hand written note on a nice sheet of paper will go a long way
- Percentage of revenue invested on gift giving
- Reframing your questioning to: "What's the most I could give?"
- Differentiating from all others
- Why you shouldn't give gifts at Thanksgiving or Christmas
- Why you should never put your own logo on a gift
- How to be a better gift giver in your relationship with your spouse
- "Surprise and Delight" – "Planned "Randomness"
- Why you shouldn't ask for your gift recipient's address – Find another one to get it
- Don't give consumable safe bets – Be thoughtful
- Think, "How can I help you look good to your most important relationships?'
- Paying for each employee to have their homes cleaned every two weeks and the benefit his company receives from it
- How to dominate your specific space like he dominates the appreciation space
"What's the most I could give? What's the craziest thing I could do to show them how much I appreciate them?"
Continue Learning
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Did you enjoy the podcast?
This was a jam packed episode full of great content. John Ruhlin is leader who is constantly learning in order to help us all live a better life. Who do you know that needs to hear this? Send them to The Learning Leader Show!
Episode edited by the great J Scott Donnell
Bio From RuhlinGroup.com
John Ruhlin is the founder of The Ruhlin Group, a gift logistics company that helps clients like the Chicago Cubs, Wells Fargo, Caesar s Entertainment, Miami Dolphins, Morgan Stanley, and The John Maxwell Company execute year-round gifting strategies.
John's unique approach to relationships led him to become the #1 salesman for a $250 Million direct sales company by the time he was 23 (out of 1.5 Million reps). He now speaks widely about strategic gifting and relationship building and helps CEOs and sales teams drive referrals and open doors to elusive decision makers.
He is the author of "Giftology." Ruhlin breaks down how anyone from mail clerk to managing director can master the magic of Giftology; with these and more: Mastering reciprocity, the hidden bottom line booster Laser-targeting whom to give a gift and when to use thrift Uncovering your client s inner circle and becoming part of it Give wholeheartedly to Giftology and reap the rewards of an expanding business and fruitful relationships, professional and personal alike.
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