David McRaney on the Science Behind Persuasion
Masters in Business
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How to Affect Great Social Change
How do you affect great change like same sex marriage or any other social issue that we've seen in the past? You have to strike at the system relentlessly. And if you're an individual, you need to get as many people in your group to strike together. Because eventually you're going to be the lit match in the dry forest. That's the idea.
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