GTM Live cover image

16 - Buyer-Centric means better business results | Marketing Strategy Talks w/ Ian Luck

GTM Live

00:00

How to Get More Customers to Your Conferences and Sales Conferences

Hallman: You're delivering a message that supports your value prop but it's not sales of good things to have to happen. It's just the core difference between closing event, bright through an event that provides value, versus having five s d rs cold call them for six months and hope that eventually, and send them like some type of gift for 500 dollars in the mail, hoping that they'll have a meeting with you. And i prefer that that route. I just think it's more effective,. im and so ido think th t there's like a multi prong right? Like you can have an outbound motion going in that n you could almot almost be top of mind

Play episode from 29:28
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app