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Liam Ward is a blues harmonica player, teacher and founder of learntheharmonica.com. He's built a course business with 240,000 YouTube subscribers and millions of views... and he barely checks his numbers.
In this episode we get into why Liam thinks your business doesn't have to run your life, how he's built a passive income school that fits around his life as a musician, and why joy might be a more useful metric than revenue for a lot of course creators. We also have a genuinely good debate about data, because I'm not going to pretend I just agreed with everything he said.
It's a different kind of conversation to what we usually have on the show, and I think that's exactly why it's worth your time. If you've ever felt like your business is pulling you away from the reason you started it in the first place, this one will resonate.
🎶 Liam's harmonica school: https://learntheharmonica.com
🎶 Check out Liam's music side of things: https://liamwardmusic.com.
If you want to find out how to grow your own course business in a way that actually works for your life, head to datadrivenmarketing.co/resources where you can get access to a range of free tools and guides to help you do exactly that.
#OnlineCourses #SalesFunnels #CourseCreators #DigitalMarketing
🤝 Get In Touch
If you'd like to talk more about how you can grow your course business, email me at john@datadrivenmarketing.
