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77: Standardizing Unstructured Data with Verl Allen of Claravine

The Data Stack Show

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Is There a Distilled Model for Marketing That Makes Sense for Pretty Muts Everyone?

There are, i'll call it, elements of those models that are fairly standard. There are also big portions of it that are unique, in the sense that each business is organized in structure differently. I saw this with one of our customers, and we see more and more where our data is now ending up in the finance organization. It's not not like every se won was different. Butt the elements of that r really have to be customized and be a lined with the organization itself.

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