S2 E5 - The Top 5 Go-to-Market Mistakes and How to Fix Them
Stacking Growth | The B2B Marketing Podcast
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What I've Learned as a Marketer, Is Capturing Demand?
The whole business has been focused on, at least in the last ten years, i wouldn't say, have been really focused on capturing the demand. So that's something that i had to like, unlearn and re think about and think about logically if like, why that's not maybe the best area to spend 90 % of my time in any more as a marketer. Maybe i need to start transitioning that to 50%. And then maybe start moving that percentage up towards captured emand to really play the long game.
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