Stressing customer obsession: A conversation with Sequoia Capital’s Pieter Kemps
The Venture
00:00
The Importance of Voice of the Customer in Product Development
Andrew Keen: Design for the sake of design doesn't work in the long run. How are incumbents using data to become customer obsessed? He says one example is a global Metech player that has tens of thousands of employees around the world and operates in 90 countries. Keen: They've actually thought about it to say, how do I infuse it into every piece of what we do?
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