RV 49 - Structuring Event Content, Watchtower Insight, Creative Campaign Strategies, and More! | Revenue Vitals Live #11
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What Is Your Audience?
The audience is primarily strength and conditioning coaches in college athletics departments. We sell a business-to-business SaaS product which I describe as a tech-enabled health and wellness offering that supports elite college athletes. Our subject matter expert is, you know, founder of the business Justin Rothlings-Hofer 15 years in nc2a um performance coaching and sports science as well as time in pro sports. He can talk about just about almost anything in the space very comfortably with thought,. You know, and spontaneously But i'm trying to get him to stop talking and get him to engage with the group. So maybe it's twofold right you The beginning of your statement you said like
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