The confetti’s settled. The product is out in the world. So… what happens next? Jason Fried and David Heinemeier Hansson share what the days after a launch actually look like at 37signals. They discuss not letting early numbers steer the ship, making space for rest after the push, and remembering that shipping is just the start, not the finish line.
Key Takeaways
- 00:10 – What happens shortly after launch
- 02:09 – Dialing the team back
- 05:10 – Product touch ups and enhancements
- 06:16 – Returning to a familiar work rhythm
- 07:16 – Balancing the product push with real breaks
- 10:39 – Not letting early signups call the shots
- 20:32 – Sticking with what works for your team
- 22:00 – Putting the product ahead of quick money moves
- 27:26 – Why launch buzz doesn’t last forever
Links and Resources
