
David McRaney on the Science Behind Persuasion
Masters in Business
00:00
The Science Journalist's Interview With David McRaney
David McRaney is a science journalist and author. His new book, How Minds Change, explores how people change their minds. He's met with anti-vaxxers to those who have left the Westboro Baptist Church. "I found this conversation really to be tremendous and fascinating," he says.
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