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What happens when none of the careers in your industry feel right? Sahara Rose De Vore found herself in that exact spot. She had a degree in hospitality and tourism management, she'd traveled to over 84 countries, and yet nothing in the travel industry clicked for her. So she did something most people wouldn't even consider. She created an entirely new career path and built the world's first and only ICF accredited travel coach certification program around it.
In this episode, Sahara shares how she went from broke college student to building the Travel Coach Network, a global community of over 750 certified travel coaches from more than 40 countries. We talk about how she educated a market that didn't know it needed her, how she generates sales through strategic price drops, and how adding a single deadline funnel to her email list brought in over $25K. We also dig into her surprisingly low ad spend, her experiments with Reddit ads, and what she'd focus on to grow her email list from 200 opt-ins a month to over 2,000 with the 70,000 monthly visitors she's already getting.
If you're a course creator trying to figure out how to sell in a niche that you've had to explain to people, this one's for you.
✈️ Check out The Travel Coach Network: https://thetravelcoachnetwork.com
✈️ Follow Sahara Rose on social media: @sahararosethetravelcoach
🧨 Check out The Dynamite Circle: dynamitecircle.com
Want to 2-10x your email list size quickly? Download our FREE Double Your Email List Guide 👉🏼 https://datadrivenmarketing.co/guide
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If you'd like to talk more about how you can grow your course business, email me at john@datadrivenmarketing.
