Stressing customer obsession: A conversation with Sequoia Capital’s Pieter Kemps
The Venture
00:00
The Debate About Growth and Monetisation
There's lots of data orientation in many of these companies where you measure and report and track things on a very, very granular level. The key thing that people will focus on is GMV or gross merchandising value. We also look at unit economics, like customer acquisition costs specifically as well. And so there's a lot of engagement metrics and retention metrics that we look at to say, hey, this company might not be generating revenue yet but look at the top line growth.
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