S2 E5 - The Top 5 Go-to-Market Mistakes and How to Fix Them
Stacking Growth | The B2B Marketing Podcast
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Is There a Fundamental Shift in Positioning and Message?
Marketing expert: "We're trying to capture h demand. We kind of throw out a net and we try to get real people in who are ready to buy what we have" How do you work wat clients to do that? Because that's a pretty big shift from vanilla messaging, where you sound like everybody else in the category,. You say, car ill, work your magic. What you're trying to say is, actually be differentiated in a niche segment when there first.
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