S2 E5 - The Top 5 Go-to-Market Mistakes and How to Fix Them
Stacking Growth | The B2B Marketing Podcast
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How to Get Insights From Salespeople
Many marketing teams do not solicit feedback and insights from their sales team. There's no formal process, an so it's not ever au best practice. Sellers are very good research - listening to calls all day is a treasure chest of knowledge that just kind of dies inside the sales org somewhere and never gets surfaced. And i think those are some of the most important insights that marketers should absolutely begin to mine. Success writhers these two like untapped, undiscovered, sunken treasure ships of insights that argist never, never harvested," says aweep.
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