Pitching for Funding - Why You and Why Now Are the Perfect Time

You have to be passionate about your story of origin. Is it a personal problem that you wanted to solve and then help other people olve that same problem? If you have a personal story around that, then it really answers the question which is in the back of the investor's mind: why you? Are you the right person to execute this idea? And then you can go right into why now is the perfect time for them to invest in this particular product. They'll lead to the trust and the ability to ultimately win their business.